About Michel Dupont
What he can do for you
Michel helps leaders, managers and their teams:
- make key messages easy to find and understand;
- clarify expectations, responsibilities and next steps;
- reduce requests for clarification and back-and-forth exchanges;
- make procedures easier to learn and apply;
- support informed decisions and the achievement of objectives.
He focuses particularly on growing small and medium-sized businesses, where complexity increases and time is limited.
Experience grounded in workplace realities
Michel devoted 36 years to the Canadian Armed Forces and the public service, notably in logistics and human resources.
His background combines management, writing, adult education and organizational process improvement. He received 3 commendations for his strong management skills. His achievements increased organizational effectiveness across the Canadian Armed Forces.
He brings this experience to organizations seeking to simplify their communications and make work easier.
Understanding at the heart of his approach
One question has guided Michel for years: how can information be presented so people understand and use it?
Since founding POPSCOM in 1998, he has developed an approach focused on readers and the actions they need to take. He refines wording, structure and presentation to reduce the effort required to understand information.
This expertise is equally relevant in the age of generative artificial intelligence.
AI creates information. POPSCOM creates understanding.
On a personal note
A father of four adult sons, Michel enjoys staying active, particularly by playing squash.
